Hold the front page!

Do you struggle to get positive press coverage? Are you unsure about what journalists really want? This event is designed to give you a practical insight into the media to help you get your message out to the people who count. The workshop will give you vital tips on working with the press, and the opportunity to hone your communication skills.

Key areas covered:

• What makes the news
• How a newsroom works
• Dealing with journalists
• How to sell your story
• Simplifying a complicated message
• How to head off negative coverage
• Practical tips on handling press enquiries and interviews.

Our trainers

John Fryer is a highly experienced journalist and broadcaster. He spent 20 years at the BBC, where he was industrial and business correspondent and then editor, radio and new media. He has also worked for The Sunday Times and the London Evening Standard and as head of the press office at the Financial Services Authority.

Kate Murray has spent more than a decade in housing journalism. She edited the housing sector’s leading weekly magazine Inside Housing for seven years and was previously in charge of Housing Today. Her career also includes a variety of senior roles on weekly and daily regional newspapers.

Who should attend?

• Chief executives, directors and managers who represent the public face of their organisation
• Communications officers
• Anyone who wants to raise the profile of their organisation in a positive way.

HQN has a track record of helping organisations achieve real and lasting performance improvements. If you are interested in accessing this training package please contact us by emailing training@hqnetwork.co.uk